Best Practices: Fundraising and Sponsorship Development

Discussion from Round Tables
Mentor Workshop Greensboro, Sep 29, 2012

  • Maintain relationships with sponsors
  • Outreach events
  • Chamber of Commerce
  • Matching fund from employers
  • 501(c)3 – consider forming a team nonprofit?
  • Parental involvement
  • Workforce development grants
  • VIC card link – demos outside the store (Harris Teeter), other loyalty programs – Lowes, Belk, Macy, etc..
  • Incentivize student participation (ie attendance = trip costs covered)
  • Software company product-use donations
  • School board support
  • Supplier donations
  • Community grants
  • Community colleges
  • Keep in touch with sponsors – newsletter, facebook, demos, etc…
  • Handwritten thank you notes and team photos
  • Put wish list on team website
  • Sponsorship levels – tiers
  • Learning how to write effective grants
  • Include budget and specific categories – business plan – when approaching sponsors
  • Family day events at companies
  • Civic organizations
  • Small-scale (donuts, etc…) not much money but gets students actively involved and helps with grant applications
  • Community groups ie Kiwanis, Lions Club, etc…
  • Cover letter for sponsors
  • Students bring in 3 corporate names and then do cold calls
  • Team member dues
  • THANK YOU – letters, on website, in newsletters, etc…
  • Incentives for donating to team
  • Targeting small companies
  • Demonstrations
  • In-kind support – parts, space, mentors
  • Networking
  • Build business plan for team
  • Link fundraising to team building activity
  • Look for multiple sources of funding; don't put all eggs in one basket; diversity of portfolio
  • Keep sponsors involved